Published: 11 Mai 2021

We invite UBB-FSEGA teaching staff, researchers and PhD students to attend the workshop on Partial Least Squares Structural Equation Modeling (PLS-SEM): Basic and Advanced Topics, delivered by Marko Sarstedt, Chaired Professor at Otto von Guericke Univerity Magdeburg, and Adjunct Research Professor at UBB-FSEGA.

Marko Sarstedt is one of the world’s most influential researchers (among Clarivate’s Highly Cited Researchers for the last three years). The methods developed by Marko Sarstedt together with his collaborators have become standards in the field, being widely adopted internationally.

---

Program

Day 1 (15 Jun 2021)

10:00 – 11:30 Foundations of structural equation modeling
11:30 – 11:45 Coffee break
11:45 – 13:15 Measurement model specification
13:15 – 14:15 Lunch break
14:15 – 15:45 Introduction to PLS-SEM
15:45 – 16:00 Coffee break
16:00 – 17:00 Measurement model assessment

Day 2 (16 Jun 2021)

10:00 – 11:30 Measurement model assessment
11:30 – 11:45 Coffee break
11:45 – 13:15 Structural model assessment
13:15 – 14:15 Lunch break
14:15 – 15:45 Structural model assessment
15:45 – 16:00 Coffee break
16:00 – 17:00 One-on-one research consultations (up to 3 scheduled participants)

Day 3 (17 Jun 2021)

10:00 – 11:30 Mediation
11:30 – 11:45 Coffee break
11:45 – 13:15 Moderation
13:15 – 14:15 Lunch break
14:15 – 15:45 Measurement invariance
15:45 – 16:00 Coffee break
16:00 – 17:00 One-on-one research consultations (up to 3 scheduled participants)

Day 4 (18 Jun 2021)

10:00 – 11:30 Multigroup analysis
11:30 – 11:45 Coffee break
11:45 – 13:15 Latent class analysis
13:15 – 14:15 Lunch break
14:15 – 15:45 Latent class analysis
15:45 – 16:00 Coffee break
16:00 – 17:00 One-on-one research consultations (up to 3 scheduled participants)

---

The workshop will be held online, via Zoom, with up to 50 participants.

---

Participants need to register in the FSEGA Online platform (Programe de dezvoltare a resursei umane), no later than May 21, 2021.

Other News & Events

UBB-FSEGA International Students Networking Event Series ... read more Cluj Economics & Business Conference (fourth edition) ... read more International Conference on Finance and Behavioral Decision Making (1st Edition) ... read more International Students Social Event: Spring is Here! ... read more UBB FSEGA International Week: Business Education without Borders (9th Edition) ... read more The UBB-FSEGA team takes the lead in the international case study competition in Madrid ... read more Inaugural International Business Winter School: Promoting international excellence, inclusion and authenticity ... read more Continuity in excellence: Professor Daniel David re-elected as rector of Babeș-Bolyai University ... read more International Business Winter School: Major Consumer Innovation Goods with an Emphasis on Multi-Sense Marketing ... read more UBB-FSEGA International Students Networking Event Series ... read more Times Higher Education reinforces UBB-FSEGA's position as the best Romanian higher education institution in Business & Economics ... read more UBB-FSEGA is the best Romanian higher education institution in Business & Management according to QS ... read more Marko Sarstedt, adjunct research professor and DHC at UBB-FSEGA, in Clarivate's Highly Cited Researchers list for the sixth consecutive year ... read more International Conference "Marketing – From Information to Decision" (15th Edition) ... read more