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Program
9th
September 2008 (Tuesday)
12.00 -
22.00 Arrival, registration, accommodation at Economica Hostel
10th
September 2008 (Wednesday)
8.00 -
8.30 Breakfast
9.00 -
10.00 Opening ceremony
10.00 -
11.30 Mario Colombo,
President of Marketing
Tools & Technologies (a market research and strategically analysis group based
in Milan and Cluj), former external professor at Bocconi University, Italy
Theme:
„
Measuring the effectiveness of an advertising campaign”
11.30 -
13.00 Mario Colombo,
President of Marketing
Tools & Technologies (a market research and strategically analysis group based
in Milan and Cluj), former external professor at Bocconi University, Italy
Theme:
„
Measuring the effectiveness of an advertising campaign”
13.00 -
15.00 Lunch break
17.00 -
18.30
Dorina
Orzac,
Bilateral and multilateral projects responsible, initial forming-assistants,
host schools-Comenius Department.
Theme:
„
Grant opportunities for
students through Youth in Action and Lifelong Learning Programs”
11th September
2008 (Thursday)
8.00 -
8.30 Breakfast
9.30 -
11.00 Dr. Joachim E. F. Hunger, DBA, CEO retired and Member Supervisory
Board in Brazil, Rothenburg o. b. T. Germany
Theme:
„Dynamic Trends for Studies of Business Administration”
11.30 -
13.00
Liviu ION,
Communication Executive
Director, SC Automobile Dacia SA
Theme:”Dacia, success
story”
13.00 -
15.00 Lunch break
17.00-18.30 Lecturer Elena-Teodora Miron, University of Vienna Institute
for Knowledge and Business Engineering BIN-Net Project Brünner
http://www.dke.univie.ac.at
Theme:
„Business Process Management”
12th
September 2008 (Friday)
8.00 -
8.30 Breakfast
9.30 -
11.00 Lecturer Elena-Teodora Miron, University of Vienna Institute for
Knowledge and Business Engineering BIN-Net Project Brünner
http://www.dke.univie.ac.at
Theme:
„Business Process Management”
11.30 -
13.00 Professor
Virginia Mărăcine PhD,
Vice Dean of the Faculty of Economic Cybernetics, Statistics and Informatics -
Academy of Economic Studies Bucharest, Romania
Professor Emil Scarlat,
Department of
Economic Cybernetics, Academy of Economic Studies, Bucharest, Romania, www.ase.ro
http://www.csie.ase.ro/Prezentare/Default.aspx?view=5
Theme: „Quantitative
vs. Intuitive in Cognitive Decision Making”
13.00 -
15.00 Lunch break
17.00-18.30 Dr. Isaac Sheps, Carlsberg South East Europe CEO
Theme:
„The Business-Quality-Marketing Triangle”
18.30-20.00
Dr.
Isaac Sheps,
Carlsberg South East Europe CEO
Theme:“IMS
(Integrated Management System) the Way to Sustainable Success”
13
September 2008 (Saturday)
8.00 -
8.30 Breakfast
Free
program
14th
September 2008 (Sunday)
8.00 -
8.30 Breakfast
Free
program
15th
September 2008 (Monday)
8.00 -
8.30 Breakfast
9.30 -
11.00 Professor
Virginia Mărăcine PhD,
Vice Dean of the Faculty of Economic Cybernetics, Statistics and Informatics -
Academy of Economic Studies Bucharest, Romania
www.ase.ro/site/index/index.asp
Theme:
„Business Knowledge Ecosystems – Theoretical Paradigm or Economic Reality?"
11.30
- 13.00 Workshop chaired by professor Virginia Mărăcine PhD, Vice
Dean of the Faculty of Economic Cybernetics, Statistics and Informatics -
Academy of Economic Studies
Bucharest, Romania.
www.csie.ase.ro
Associate Professor Diana Andrada Filip
PhD, Faculty of Economics and Business Administration, Babes-Bolyai
University, Cluj-Napoca,
www.econ.ubbcluj.ro
Study
cases:
The
Risk – threat or opportunity
Economic, Social and Personal Reality between certitude and (self) induced
perception
16th
September 2008 (Tuesday)
8.00 -
8.30 Breakfast
9.30 –
11.00 Prof. Dr.
Gerhard M. Feldmeier,
Vice Rector Hochschule Bremerhaven - University of Applied SciencesKonrektor
Theme:
“Economy and
Business in Germany. Internationalization Strategies
of German Car Manufacturing Companies”
11.00 - 12.30
Dr.
Joachim E. F. Hunger,
DBA, CEO retired and Member Supervisory Board in Brazil, Rothenburg o. b. T.
Germany
Theme:
“Value Management Approach to Working Capital: A Key to optimize Cash Flows”
13.00 -
15.00 Lunch break
15.00 -
17.00 Alain Fronteau, representative of ISEE, Paris, France
Theme:
“Trust management”
17.00 –
18.30 – Jean-Jacques RAYNAUD, representative of ISEE, Paris, France
Theme:
“Client’s power (consumer or professional)”
http://www.isee.fr/
17th
September 2008 (Wednesday)
8.00 -
8.30 Breakfast
9.00 -
10.30 Alain Fronteau, representative of ISEE, Paris, France
Theme:
“Trust management”
http://www.isee.fr/
10.30 – 12.00 Jean-Jacques RAYNAUD, representative of ISEE, Paris, France
Theme:
“The
success secrets of Great Distribution (big areas)”
http://www.isee.fr/
13.00 -
15.00 Lunch break
15.00
– 17.00 – Jean Christophe GALLIEN, PhD, Associated professor at
Université Paris XIII, President of j c g a
Theme: “Communicating the attractiveness of cities in Europe”
17.00
– 18.30 Jean Christophe GALLIEN, PhD, Associated professor at Université
Paris XIII, President of j c g a
Theme:” The receiver 3.0”
18th
September 2008 (Thursday)
8.00 -
8.30 Breakfast
9.30 - 11.00 Ilya
Kuftirev, Deputy Head of International Office, International Affairs
Department, State Lobachevsky University of Nizhny Novgorod, Russia
Theme: “Innovations
and Knowledge Transfer (KT):
The Role of the
University in the Development of Regional Economy”
11.00 -
12.30 Professor
Tobias Huep, PhD,
University of Applied Sciences, Nurtingen-Geislingen, Germany
Theme: „The European
Company Law”
13.00 -
15.00 Lunch break
15.00 – 17.00
Ilya
Kuftirev, Deputy
Head of International, International Affairs Department, State Lobachevsky
University of Nizhny Novgorod, Russia
Theme: “Innovation Management: What Future for Venture Capital Investment?”
17.00 – 18.30
Olivier Feix,
European affaires
consultant
Theme: “« Mondialisation », Globalization & Environment „
19th
September 2008 (Friday)
8.00 -
8.30 Breakfast
9.30 -
11.00 László
Diósi, Chairman
of the Management Board CEO, OTP BANK ROMANIA S.A
Theme: „Introducing Six
Sigma methodology in OTP Bank Romania”
12.30 – Closing ceremony,
Handing-in Diplomas
13.00 -
15.00 Festive lunch
20th
September 2008 (Saturday)
Departure
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