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Marko Sarstedt, Monika Imschloss & Susanne Adler, Multisensory Design of Retail Environments - Vision, Sound, and Scent, Springer, 2024
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Str. Teodor Mihali, Nr. 58-60 400591,
Cluj Napoca, Romania
Tel: +40 264-41.86.55
Fax: +40 264-41.25.70

   
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Prof.univ.dr.habil. Dan - Andrei SITAR - TĂUT
Strada Teodor Mihali, Nr. 58-60
Campus FSEGA
400591, Cluj-Napoca, Romania
Tel: +40 264 418 652/3/4/5
Fax: +40 264 412 570
Int: 5820
Birou: 432

Interes de cercetare predare
- Sisteme de asistare a deciziilor/Decision Support Systems
- Sisteme de recomandare/Recommender Systems
- Acceptarea şi adopţia de noi tehnologii/Technology acceptance and adoption
- E-/m-Learning Education
- Telemuncă/Telework
- Reţele de socializare/Social networks
- E-health
- Baze de date relationale/Relational Database Systems
Publicatii (top 5)
1. Sitar-Taut Dan-Andrei Mican Daniel Frömbling Lena Sarstedt Marko Digital Socialligators? Social Media-Induced Perceived Support During the Transition to the COVID-19 Lockdown Social Science Computer Review Vol. 41 No. 3 748–767 AIS = 1763 Q1 InfoEconomics 2023
2. Bunduchi Raluca Sitar-Tăut Dan-Andrei Mican Daniel A legitimacy-based explanation for user acceptance of controversial technologies: The case of Generative AI Technological Forecasting and Social Change Vol. 215 No. p. 124095 AIS = 2149 Q1 Core Economics 2025
3. Sitar-Tăut Dan-Andrei Mican Daniel Moisescu Ovidiu-Ioan To be (online) or not to be? The antecedents of online study propensity and e-learning-dependent dropout intention in higher education Technological Forecasting and Social Change Vol. 207 No. p. 123566 AIS = 2149 Q1 Core Economics 2024
4. Mican Daniel Sitar-Taut Dan-Andrei Moisescu Ovidiu-Ioan Perceived usefulness: A silver bullet to assure user data availability for online recommendation systems
Activitate profesionala Activitate didactica Activitate de cercetare
- Editor asociat la revista Online Information Review
Premii obţinute
- Premiul de Excelenţă în Cercetarea Ştiinţifică – UBB 2021
- 7 Premii UEFISCDI pentru premierea rezultatelor cercetării
- 2 Premii “COMPETIȚIA CALITĂȚII ÎN TEHNOLOGIA ID"
Articole: 80
- reviste (WoS/BDI/non-BDI) –  45: 21/22/2
- volume cu ISBN conferinte eng. – 22 (11 ISI Proc.)

Lista publicatiilor

Articole
Ghenie Diana-Ștefania Avornicului Mihai-Constantin Sitar-Tăut Dan-Andrei, Influence of Short-Form Video Advertising on Purchase Intention in Social Commerce: The Power of Word-of-Mouth and Flow Experience, Online Information Review, Vol. 50, No. 1, pp. 77–96 Q2 InfoEconomics, 2026
Sterie, L.-G., Deceanu, L. D., Dragomir, S., Sitar-Taut, D.-A. & Mican, D., How Far Can Online Trust Go? Analysing False Information Sharing Behaviour on Social Media, Economic Computation and Economic Cybernetics Studies and Research, Vol. 59, No. 2, 2025
Bunduchi Raluca, Sitar-Tăut Dan-Andrei, Mican Daniel , A legitimacy-based explanation for user acceptance of controversial technologies: The case of Generative AI, Technological Forecasting and Social Change, Vol. 215, No. p. 124095, AIS = 2,149, Q1 Core Economics, 2025
Sitar-Tăut Dan-Andrei, Mican Daniel, Moisescu Ovidiu-Ioan, To be (online) or not to be? The antecedents of online study propensity and e-learning-dependent dropout intention in higher education, Technological Forecasting and Social Change, Vol. 207, No. p. 123566, AIS = 2,149, Q1 Core Economics, 2024
Al-Adwan, A. S., Jafar, R. M. S., & Sitar-Tăut, Dan-Andrei, Breaking into the black box of consumers’ perceptions on metaverse commerce: An integrated model of UTAUT 2 and dual-factor theory, Asia Pacific Management Review, Vol. 29, No. 4, pp. 477-498, Q2 Core Economics, 2024
Mican Daniel, Sitar-Taut Dan-Andrei, The effect of perceived usefulness of recommender systems and information sources on purchase intention, Kybernetes, Vol. 53, No. 7, 2301-2321, 2024
Sitar-Taut Dan-Andrei, Mican Daniel, Frömbling Lena, Sarstedt Marko, Digital Socialligators? Social Media-Induced Perceived Support During the Transition to the COVID-19 Lockdown, Social Science Computer Review, Vol. 41, No. 3, 748–767, AIS = 1,763, Q1 InfoEconomics Download, 2023
Sitar-Taut Dan-Andrei, Mican Daniel, Social Media Exposure Assessment: Influence on Attitudes Toward Generic Vaccination During the COVID-19 Pandemic, Online Information Review, Vol. 47, No. 1, 138–161. Q2 InfoEconomics, 2023
Sitar-Tăut Dan-Andrei, Mican Daniel, Buchmann Robert Andrei, A knowledge-driven digital nudging approach to recommender systems built on a modified Onicescu method, Expert Systems with Applications, Vol. 181, 115170, Q1 InfoEconomics, 2021
Sitar-Taut Dan-Andrei, Mican Daniel, Mobile learning acceptance and use in higher education during social distancing circumstances: an expansion and customization of UTAUT2, Online Information Review, Vol. 45, No. 5, 1000-1019, Q2 InfoEconomics, 2021
Sitar-Taut Dan-Andrei, Mobile learning acceptance in social distancing during the COVID‐19 outbreak: The mediation effect of hedonic motivation, Human Behavior and Emerging Technologies, Vol. 3, No. 3, 347–459, 2021
Sitar-Taut Dan-Andrei, Mican Daniel, Mare Codruta, Customer Behavior in the Prior Purchase Stage: Information Search Versus Recommender Systems, Economic Computation and Economic Cybernetics Studies and Research, No. 3, 2020
Mican Daniel, Sitar-Taut Dan-Andrei, Mihut Ioana Sorina, User Behavior on Online Social Networks: Relationships among Social Activities and Satisfaction, Symmetry, Vol. 12, No. 10, Special Issue: Recent Advances in Social Data and Artificial Intelligence 2019, 2020
Sitar-Taut Dan-Andrei, Mican Daniel, MRS OZ: Managerial Recommender System for Electronic Commerce based on Onicescu Method And Zipf’s Law, Information Technology and Management, Vol. 21, No. 2, 2020

Lista proiectelor de cercetare

Parteneriate - PN II
PAV3M – Sistem inteligent de management, monitorizare și mentenanță a pavajelor și drumurilor folosind tehnici imagistice moderne
Pozitia: Director
Finantator: UEFISCDI
Perioada de desfasurare: 2014-2015
IDEI - PN II
E-PROCORD – Noi abordări medicale şi de modelare în era TI & C în evaluarea profilului cardiovascular la nivel molecular. Diferenţe determinate de sex, vârstă şi patologie prezentă
Pozitia: Director
Finantator: CNCSIS
Suma totala: 396.052,16 lei
Perioada de desfasurare: 2009-2011

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